3 items
Strategy plans
Growth plans, channel strategies and teardowns.
Each of these began with something that wasn’t working: a page nobody booked from, a budget spread across the wrong games, a launch with no plan. Each one says what was mine and what was the team’s.
3 items
Growth plans, channel strategies and teardowns.
10 items
The original decks, launch plans and research, as PDFs.
17 items
Social cards, game key art and store creative, each labelled with my part.
Learn it in the course, copy it from a playbook, see it work in a case study.