Apr 2026 – Sep 2026
Head of Growth, DemandNexus
Led the growth function through three senior managers and around 30 people across SDR, content, paid acquisition, operations and design.
Where
The roles where I used this, oldest first.
| Skill | Urbo2018 | Ondot2020 | Cirqle2021 | Storms2022 | Gaba2023 | Consulting2024 | Yes2Games2025 | DemandNexus2026 |
|---|---|---|---|---|---|---|---|---|
| Leadership |
Leadership at Gaba Healthcare Marketing Project Manager, Feb 2023 – Dec 2023
Ran USD 20,000 a month in paid media and a five-person remote team.
Leadership at Independent Growth Consultant, Jan 2024 – Oct 2025
Main skills in this role: Funnel audits, Conversion rate optimisation, Paid media on small budgets, Analytics, Client advisory.
Leadership at DemandNexus Head of Growth, Apr 2026 – Sep 2026
Led the growth function through three senior managers and around 30 people across SDR, content, paid acquisition, operations and design.
Results
Around 30
people led through three senior managers, across SDR, content, paid, operations and design
DemandNexus, 2026
Five
people in the remote team I hired and managed, with USD 20,000 a month in paid media
Gaba Healthcare, 2023
Experience
Only the results from each role that involved this skill.
Jan 2024 – Oct 2025
Growth Consultant, Independent
Main skills: Funnel audits, Conversion rate optimisation, Paid media on small budgets, Analytics, Client advisory
Feb 2023 – Dec 2023
Marketing Project Manager, Gaba Healthcare
Ran USD 20,000 a month in paid media and a five-person remote team.
Plans, decks and research
Work in its original form.
Training deck, August 2021
Facebook Ads Manager: the basics and automated rules
PDF, 14 pages
Training deck, February 2022
Best ad copy and practices
PDF, 32 pages
Strategy deck, April 2026
A 12-month global growth plan for a creative-tech agency
PDF, 12 pages
Related writing
Articles on running a team as AI changes the work: what happens to entry-level roles, hiring with AI tools safely, and putting the boring, high-volume work first.
Explainer, Jun 2026
AI is quietly removing the first job
The fear is mass layoffs. The data shows something narrower: a 13 percent drop in entry-level employment in exposed fields. And the AI screening those candidates runs under a bias law almost no one enforces.
Explainer, Jun 2026
Why fewer than 25% of AI agent pilots reach production
Most AI agent pilots stall before production: no owned metric, no workflow redesign, no kill criterion. McKinsey shows 62% experimenting but 23% scaling. Here are five questions to ask first.
Hiring for this?
Open to full-time marketing roles and contract work. Email me at adityamg96@gmail.com.