Skills

Pick the kind of role you're hiring for. Each skill has a page with only the work behind it.

Open to full-time marketing roles and contract work.

Where I've done what

Ten skills, 2018 to 2026, laid out by job. Tap a skill name to open its page.

Which skills I used in which role, oldest role first.
Skill Urbo2018Ondot2020Cirqle2021Storms2022Gaba2023Consulting2024Yes2Games2025DemandNexus2026
Performance marketing
Growth
B2B demand gen
Product marketing
Content and SEO
Social and creators
Brand
Partnerships
Leadership
Ops and AI
Used in that role Tap a square for the details.

Every skill

Performance marketing and paid media

USD 1.26M

in sales from four creators and the paid ads behind them, against a USD 300,000 target, over four months of holiday campaigns. A team result: I was the Content Strategist and managed under 5% of the spend

3 case studies, 3 plans and decks, 3 related articles

Growth and conversion

1.8% to 5.0%

consultation booking rate, after a landing page per condition and trust-focused A/B tests

3 case studies, 3 plans and decks, 3 related articles

B2B demand generation

2 to 5

US and Europe client accounts, all five retained through my six months there, USD 100,000+ a quarter combined

1 case study, 3 plans and decks, 6 related articles

Content strategy, SEO and email

1.8% to 5.0%

consultation booking rate, after a landing page per condition and trust-focused A/B tests

3 case studies, 3 plans and decks, 4 related articles

Social, creator and community marketing

USD 1.26M

in sales from four creators and the paid ads behind them, against a USD 300,000 target, over four months of holiday campaigns. A team result: I was the Content Strategist and managed under 5% of the spend

5 case studies, 5 plans and decks, 3 related articles

Brand and creative

USD 1.26M

in sales from four creators and the paid ads behind them, against a USD 300,000 target, over four months of holiday campaigns. A team result: I was the Content Strategist and managed under 5% of the spend

2 case studies, 4 plans and decks, 4 related articles

Leading a marketing team

Around 30

people led through three senior managers, across SDR, content, paid, operations and design

2 case studies, 3 plans and decks, 2 related articles

Hi, I’m Aditya.

How do you want to grow?

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